How Fanatics Cornered the Sports Collectibles Market The sports collectibles market is undergoing a significant transformation, with Fanatics poised to take over as the exclusive licensee of FIFA's collectibles in 2031.
This development appears to be a natural progression for the company, which has been aggressively expanding its portfolio of licenses and driving innovation in the market.
However, beneath the surface lies a more complex story of consolidation, monopolization, and potential consequences for consumers.